Satisfy the Hunger for Fresh Marketing with Restaurant Inflatables!
Quick question! How many times have you binge watched a food show or series? It’s okay; I don’t judge. My personal faves are any that star Gordon Ramsey or the late Anthony Bourdain. I’ll never forget watching Gordon Ramsey taking a slice of bread in each hand, placing them on the sides of a hopeful chef’s face and calling them an idiot sandwich. Instant classic! The point is: although it is no secret that food is essential to our survival, we seem to be obsessed with it at the moment. We have whole television networks carved out in dedication to it and even food subscription services that takes the concept of Meals on Wheels to a whole. Other. Level. So now, you can get your latest copy of Bon Appétit magazine delivered along with your expertly curated Hello Fresh meal kit as you answer the door in the apron you got on that Master Chef cruise while Food Network is on as background noise on any given day. Let’s not forget the obligatory and meticulously edited Instagram posts of your gourmet masterpiece upon completion.
Still, restaurants have and will always be the cornerstones of our modern American society. We are just too busy, too stressed and too spoiled to get around to cooking sometimes. When I say spoiled, I mean it seems that we have endless restaurant options to tickle anyone’s fancy. The land of opportunity is limited in terms of what it can sustain though. In Denver alone, there are restaurant closings every week that offer up valuable real estate for eager restaurateurs to snatch up and try their luck. I know because I get emails. Thanks Westword! So how does one stay competitive in a market that is saturated with options? Long story short: first impressions are everything.
One of the easiest, cost effective ways to make a lasting impression is a custom inflatable. Think about it. You had to put your own, unique twist on the foods 
we’ve grown to know and love in order to attract business so why wouldn’t you do the same with your restaurant marketing? One way the nation’s done that is via the mobile restaurant a.k.a. food truck. But with that gaining in popularity, we need to press the refresh button again. An inflatable food replica can be tied down to the roof of your food truck or quickly inflated to mark your spot for the day. You are guaranteed Insta-fame when you post a picture of your snazzy new QSR marketing tool with a message like, “Look out for the giant inflatable taco!” – transforming an ordinary fast food run into an interactive experience. Isn’t that what we live for these days? The same idea applies for brick and mortar locations, too. Panda Express, Famous Dave’s and Tropical Smoothie can all attest to their effectiveness. Oopsy daisy! Looks like I forgot to mention we also make inflatable costumes.
Then, there are special events like restaurant week, food crawls and food festivals. How do you get the word out without spending a lot of money and time on advertising? A giant inflatable cup, perhaps? How do you make sure your valued customers know that your on Grub Hub? An inflatable billboard. How does a catering company leave their mark at an event? An inflatable trademark/logo. Have a grand opening coming up or a tasting event? Inflatable advertising works here too!
People are craving freshness in food as well as advertising. Bottom line is, we need it. Now, tell people why they need your food. Leave them with a good taste in their mouths and hungry for more with a Boulder Blimp custom inflatable.
