Remember These Tips When Planning Your Tradeshow
You may know Boulder Blimp as one of the best custom inflatable advertising manufacturers in the country, but we offer so much more. Inflatable marketing is our passion and we work with companies throughout the country to help them prepare for tradeshows. As we mentioned in a previous article, tradeshows provide an excellent opportunity to reach a very targeted audience, however, they are often very crowded and saturated. The key to successfully marketing yourself at a tradeshow is to communicate a clear message and make your company stand out.
As we continue our series on tradeshow marketing, we reflect on the tips mentioned earlier including securing prime booth space, making sure you have access to electricity, and designing an attractive booth. Here are more tips to remember when planning your next tradeshow.
Consistent Branding
Consistent branding is extremely important to reinforce your identity and enhance awareness of your product(s)/services(s). Your logo, colors, and overall look and feel of your tradeshow booth, marketing materials, custom advertising inflatables, sealed inflatables, inflatable marketing products and anything else you plan to display must all be consistent.
Extra Chairs
Tradeshow participants walk a lot at tradeshows. Having extra chairs at your booth is always a plus because it gives you an opportunity to offer people a place to sit down and take a short rest, all while they are learning more about your product(s)/service(s).
Our next article will cover tradeshow marketing essentials.
Inflatable marketing is our passion. Boulder Blimp has been creating custom advertising inflatables, sealed inflatables, and innovative inflatable marketing products for 40 years. Unlike with some custom inflatable advertising manufacturers, our advertising inflatables are constructed with quality materials that resist fading and are meant to last. A one-time investment in inflatable marketing products goes a long way! Give us a call to learn more today.