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Special events are often saturated with vendors and crowded with participants. Inflatable marketing tools including custom advertising inflatables and giant product inflatables are an excellent way to help ensure your brand stands out. As you develop your inflatable marketing strategy for your next event, you may want to consider some other types of branded marketing products to complement your advertising inflatables. Our next series of articles will highlight some of the most popular marketing products for special events. Banners Boulder…
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We are continuing our series discussing inflatable marketing tools to consider for your next product launch. As we mentioned in our previous article, custom advertising inflatables perform an excellent job of cutting through the saturation to get your product noticed. We explored three different types of inflatable marketing tools including giant product inflatables, inflatable arches, and inflatable pavilions. Today, we will take a closer look at three more custom advertising inflatables to consider. Inflatable Characters Inflatable characters are popular at…
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The age of the internet, social media, streaming and other innovative technologies have presented new challenges for marketing professionals. As advertising messages become more and more saturated, savvy marketers continue to search for new ways to get their brands and products noticed. One form of marketing that has stood the test of time is custom advertising inflatables. Our next series of articles will take a closer look at different types of inflatable marketing tools to consider for your next product…
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We are continuing our series on effective tradeshow follow-up. You’ve invested time and money into making the tradeshow a successful venture for you and your company. You even implemented savvy inflatable marketing tools including custom advertising inflatables and sealed inflatables to draw participants to your booth and make a lasting impression. Now that you’ve collected some good leads, it’s time to cultivate them. Our previous article discussed categorizing your leads and making contact with them via e-mail as soon as…
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Our previous series of articles covered some valuable marketing tips to keep in mind when planning your tradeshow strategy. We covered the importance of securing prime space and making your booth attractive by incorporating elements including table covers, banners, displays and inflatable marketing tools such as custom advertising inflatables and sealed inflatables. Our next series of articles will discuss how to convert your tradeshow leads into new customers. Let’s get started: Categorize Your Leads Try to categorize your leads while…
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We are continuing our series on tradeshow marketing essentials. Previous articles covered the importance of securing prime booth space, having access to electricity (especially important if you plan to incorporate advertising inflatables), designing an attractive booth, making sure your branding is consistent, and having extra chairs on hand for tradeshow participants who may want to take a quick rest or break. As our series concludes, we will look at two additional tradeshow marketing essentials to consider. Giant Custom Inflatables Nothing…
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You may know Boulder Blimp as one of the best custom inflatable advertising manufacturers in the country, but we offer so much more. Inflatable marketing is our passion and we work with companies throughout the country to help them prepare for tradeshows. As we mentioned in a previous article, tradeshows provide an excellent opportunity to reach a very targeted audience, however, they are often very crowded and saturated. The key to successfully marketing yourself at a tradeshow is to communicate…
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Tradeshows provide an excellent opportunity to reach a specific target market. The downside is that tradeshows are often saturated with vendors all competing to attract the same audience. Tradeshows can be costly to attend, especially when you factor in the cost of a booth, travel, staff time, supplies and other associated expenses. If you are planning to attend a tradeshow, then you will want to plan carefully to ensure you get the most bang for your buck! Our next series…
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We are continuing our series on different types of inflatable marketing products to promote your business. Our previous article discussed the fire safety house, inflatable games and inflatable money machine. Today, we will look at three more giant custom inflatables to consider. Inflatable Obstacle Course An inflatable obstacle course is one of our most unique giant custom inflatables. Popular at special events, festivals and corporate outings, adults and kids alike really take to these as they have universal appeal. We…
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